Santa Monica's Trusted Gold Buyer Since 1980

Sell Gold in Santa Monica for Top Cash

When you sell gold in Santa Monica, South Bay Coin pays more by refining in house with no middleman. Bring your gold jewelry, coins, scrap, or bullion for a free, no-pressure appraisal and walk out the same day with cash in hand.

Why South Bay Coin

The Best Place to Sell Gold in Santa Monica

If you want to sell gold in Santa Monica and get the most cash for it, South Bay Coin is worth the short drive south. We are a licensed, bonded, and insured California precious metals dealer that has been buying gold from Westside and Los Angeles County clients since 1980. Santa Monica sellers come to us for one reason: we consistently pay more.

The difference comes down to how we operate. Pawn shops and jewelry stores resell your gold to a third party at a markup, and mail-in buyers ship your metal off and pay a fraction of its value. South Bay Coin owns and runs an in-house refinery, so there is no middleman taking a cut. We are also a full coin shop with a resale platform, which means coins and collectible pieces are valued at what they can sell for, not just melt weight. That is how our offers regularly beat the roughly 66% of spot some Santa Monica buyers quote.

Every appraisal is free, complimentary, and pressure-free. We test the karat, weigh each piece in front of you, and explain exactly how we reached the number. Whether you are bringing a single gold chain, a tray of cash for gold scrap, or a collection of gold coins from Ocean Park, Sunset Park, or North of Montana, you get the same honest evaluation and the highest offer we can make.

Visit Us

A Gold Buyer Near Santa Monica

South Bay Coin

Address 16916 Hawthorne Blvd, Lawndale, CA 90260
A quick trip south down Lincoln Blvd or the 405, about 20 minutes from Santa Monica in normal traffic.
Get Directions
Text a Photo (310) 363-2697
Hours Mon-Fri: 10 AM - 5 PM
Sat: 10 AM - 3 PM
Sun: Closed
Areas We Serve Santa Monica, Venice, Marina del Rey, Pacific Palisades, Brentwood, Mar Vista, West LA, Culver City, and all of Los Angeles County, plus Torrance, Redondo Beach, Manhattan Beach, Hawthorne, El Segundo, and the wider South Bay.

Live Precious Metal Spot Prices

Updated every 60 seconds during market hours
Gold
$X,XXX.XX
Silver
$XX.XX
Platinum
$X,XXX.XX
How We Value Gold

How Your Gold and Silver Are Priced

Your payout starts with two numbers: purity and weight. Gold purity is measured in karats, where 24K is pure and 14K is about 58.3% gold. We weigh in troy ounces and grams, then multiply the actual pure metal content by the live spot price. Many Santa Monica sellers are surprised how much that math favors them once a real refiner runs it instead of a reseller padding in their resale margin.

To confirm purity we use professional XRF analysis and acid testing, done in front of you so there is no mystery. For coins and bullion we look at both melt value and numismatic value, because a collectible coin can be worth well above its gold content. That dual expertise is the advantage of selling to an actual coin shop rather than a melt-only buyer.

Silver follows the same logic with its own grading. Sterling marked 925 is 92.5% pure, coin silver and flatware vary, and plated pieces hold little metal value. If you have a mix of metals, bring it all in. We sort and price each grade separately. Many clients pair a gold sale with a silver sale of flatware, coins, and jewelry in one visit.

What We Buy

Gold and Silver We Buy for Cash

We buy gold and silver in any condition, any karat, and any form. From fine jewelry to broken scrap, every item is evaluated for its full value.

Gold Jewelry

Chains, rings, bracelets, earrings, pendants, charms, wedding bands, and class rings in 10K, 14K, 18K, and 22K.

Gold Coins & Bullion

American Gold Eagles, Krugerrands, Maple Leafs, gold bars, and ingots, priced for melt and numismatic value.

Scrap & Dental Gold

Dental crowns, bridges, caps, broken jewelry, and tangled chains. Condition does not matter for scrap gold.

Silver Coins, Bars & Flatware

Sterling silver, coin silver, silver bars, rounds, flatware sets, and silver jewelry of every kind.

How It Works

Sell Gold in Three Steps

1

Visit, Call, or Text

Drive down from Santa Monica to 16916 Hawthorne Blvd in Lawndale. No appointment needed. Or call (310) 363-7808 and text us photos first.

2

Free Expert Appraisal

We test the karat, weigh every piece in front of you, and explain the offer using today's spot price. There is zero pressure to sell.

3

Get Paid Immediately

Accept the offer and receive cash or check on the spot. Most visits take about 15 minutes. Bring a valid photo ID.

How We Compare

South Bay Coin vs. Other Gold Buyers

Not all gold buyers near Santa Monica are the same. Here is how a refiner-owned coin shop stacks up against the alternatives.

South Bay Coin Pawn Shops Jewelry Stores Mail-In
Owns refinery Varies
Same-day cash
% of spot paid Highest 40-60% 50-70% 60-75%
Numismatic value on coins Sometimes
Tests in front of you Sometimes Sometimes
45+ year track record Varies Varies Varies
Reviews

What Santa Monica Customers Say

5.0
400+ Google Reviews

"Drove down from Santa Monica expecting the usual lowball offer and got the opposite. They tested my gold in front of me and paid more than two other buyers had quoted."

J.R. · Santa Monica, CA

"Sold a box of inherited gold jewelry and silver flatware. Honest, fast, and the cash was in my hand the same afternoon. Worth the short drive from Venice."

M.K. · Venice, CA

"Brought in old gold chains and a few coins. They explained how the spot price worked and why their offer beat the mail-in quote I had. No pressure at all."

D.S. · Pacific Palisades, CA

"Best gold buyer I have found near the Westside. Transparent weighing, fair karat testing, and a real storefront. I will be back with the rest of my collection."

A.L. · Marina del Rey, CA
Proud Members & Affiliations
GIA IWJG JBT NAWCC
FAQ

Common Questions About Selling Gold in Santa Monica

To sell gold in Santa Monica for the most cash, visit South Bay Coin in nearby Lawndale, a short drive south down Lincoln Boulevard or the 405. We are a licensed California dealer with an in-house refinery, open six days a week, paying same-day cash for gold jewelry, coins, scrap, and bullion.

Refiners pay more than resellers. Because South Bay Coin owns its refinery and runs a coin shop with a resale platform, we skip the middleman markup that pawn shops, jewelry stores, and mail-in buyers build in. That is why our offers regularly beat the roughly 66% of spot some Santa Monica gold buyers quote.

Your payout depends on three things: karat purity, weight, and the live gold spot price. A 14K chain is about 58.3% pure gold, so we multiply that pure content by today's market price. We weigh and test in front of you, then explain the math, so the number you hear is never a mystery.

Our showroom at 16916 Hawthorne Blvd in Lawndale sits a short drive south of Santa Monica, roughly 20 minutes in normal traffic down Lincoln Boulevard or the 405 freeway. Many Westside clients from Venice, Marina del Rey, and Pacific Palisades make the trip because the higher payout is well worth it.

Yes. We buy sterling silver marked 925, coin silver, silver bars and rounds, flatware sets, and silver jewelry. Each grade is sorted and priced separately against the silver spot price. Many Santa Monica clients sell gold and silver in the same visit, combining jewelry, coins, and inherited flatware into one cash offer.

We buy every karat, including 10K, 14K, 18K, 22K, and 24K, in yellow, white, and rose gold. Higher karat means more pure gold and a higher payout per gram. Unmarked pieces are no problem either, because we verify purity with professional XRF and acid testing before making any offer.

Absolutely. Condition does not matter for scrap gold. We buy tangled chains, single earrings, bent rings, broken clasps, and dental gold such as crowns, caps, and bridges. These pieces hold full metal value, and as a refiner we pay for that gold content directly rather than discounting damaged items.

No appointment is required. Walk-ins are always welcome during business hours, Monday through Friday from 10 AM to 5 PM and Saturday from 10 AM to 3 PM. If you prefer, text photos to (310) 363-2697 first for a rough idea, then bring your gold in for a firm same-day offer.

Gold coins are valued two ways: melt value based on pure gold content, and numismatic value based on rarity and collector demand. As a full coin shop, we pay whichever is higher. A common bullion coin trades near melt, while a scarce or graded coin can be worth well above its weight in gold.

When you sell gold in Santa Monica through a pawn shop, they resell at a markup, and mail-in buyers ship your metal away before paying, often days later. South Bay Coin refines in house and pays on the spot, so more of the value stays with you and every piece is tested in front of you.

Ready to Sell Gold in Santa Monica?

Call or text today for a free, no-obligation quote, then drive down for same-day cash.